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Articles
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When to Quit and When to Stick
05/07/08
Why are thousands of brokers clinging to a ship that can't float, while some find buoyancy?
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The State of Internet Marketing
04/08/08
Is Internet Marketing Just Another Ad Medium?
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Fine Tuning Your Team
03/08/08
This is a great time to get the right people on the bus in the right seats
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Is a Blindfold in Order?
02/08/08
Is this the time to ignore your circumstances, or study them?
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2008: The Year of the Industry Outsider
01/02/08
Nine people, who are not active realtors, plan to have a major impact on our industry. What will happen next?
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Are You Ready to Deal with Frugal?
12/10/07
These buyers are not like they used to be. With a different set of priorities comes a the need for a different approach
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Protecting Your Rep on the Internet
11/9/07
There are sites out there that want to bring you down. What can you do?
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If you are watching the Internet...
10/07/07
Thoughts regarding the report of Forester Research on the role of the Internet and the future of the real estate transaction
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To Your Servuce Stations!
09/04/07
We need all hands on deck for the upcoming struggle for service supperiority
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Anticipating the Female Consumer
08/06/07
Chances are, you are not tooled to be successful with the growing number of Female Home Buyers
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Counting is What Counts
07/06/07
Metrix can help you understand what is happening, but cannot replace innovation and future building
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Own Your Local Market
06/04/07
Who knows your local market best? Would a national MLS help?
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Turning the Classified Corner
05/08/07
REALTORS are joining other advertisers in reducing the portion of their marketing budget spent on print
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Clarity on Charity A Key for Success
04/09/07
This new generation wants to know where you give before they ask for your help
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The Current Power Curve to Set Your Course for 2007
01/05/07
Knowing your bearings as well as your potential momentum are keys to get where you want to go.
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NIche Marketing and Lifestyle
12/11/06
This new generation wants to know where you give before they ask for your help
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Experience Your Firm's Commission
12/05/06
Extraordinary Experiences Are More Valuable
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Being Consumer Centric Means Understanding the Value Calculus
11/07/06
Multiple factors can affect your approach, but nothing out of the box.
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The Consumer Is Now A Partner
10/02/06
These are not the same folks we used to work for.
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The Real Job of REALTOR® Safety
09/06/06
Offenders are responsbile. But how can we proactively reduce crimes.
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Watch Out For the Aftershocks of Mortgage Fraud
08/04/06
Have your people been sure to stay totally clear of Mortgage Fraud?
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Time for the Mid-Year Brokerage Status Check
07/05/06
No need to wait for year end to see how you are doing. Get a check up now. You can still make changes that affect the bottom line.
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Is Your Firm Preparing for the Pandemic?
06/09/06
It's a question of when, not if. Whether the pandemic is local, regional or national, you can be prepared to reduce the damage to your firm.
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Brokerage Design: The Helpless Consumer
06/06/06
The smartest players in the real estate industry now realize that today’s consumer represents a force that can no longer be toyed with.
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"Satisfied" is Not the Gold Standard
05/09/06
Today’s consumer is ready, willing and able to acknowledge and compensate the “wow” in their next real estate transaction.
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Serious Times Call for Serious Action
02/08/06
REALTORS across the country must work together to present the American public with a balanced view of their value.
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A Fresh Approach for 2006
12/12/05
Jeremy Conaway looks at preparing for 2006 and the possibility of the first soft market in 13 years
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Brokerage Design Bullets
11/05/05
2005 has been an amazing year for the American real estate industry. The impact will be felt for decades. . .
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Managing Boomers: Is It Still All About Them?
11/03/05
Part 3 of a 4 part series for Management Central on managing the generations.
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