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Community Building
What does community building, a concept most often associated with efforts to develop communities of citizens in a given area, have to do with REALTOR® associations? As traditionally defined, the answer is very little. However, in today’s environment “community building” within a community of REALTORS® isn’t simply an innovative concept. It is, in reality, a critically important mission for today’s REALTOR® association, the very core of so many REALTOR® communities across the Country.
Just as communities of citizens at large have suffered a decline in the cooperative spirit that once marked “Main Street,” REALTOR® communities in North America have also suffered a disintegration of the very spirit of collaboration and mutual interest that once drove the entire industry. In the past, REALTORS® and other real estate professionals worked together toward mutually beneficial closings; today, however, competitive pressures have taken a toll on our REALTOR® communities, giving way to increasing numbers of inter-professional ethics complaints and competitive rather than collaborative practices.
RECON Intelligence Services has developed a REALTOR® community building program to help REALTOR® associations combat these pressures, to propel their communities once again toward the collaborative environment that has previously served the industry so well. By actively working to build, strengthen and nurture their REALTOR® communities, associations across the Country are not only cementing their position as the core of these communities; they are, moreover, empowering community (and association) members to become the trusted advisors that today’s real estate consumers are demanding.
Call RECON today to find out how we can help you and your association strengthen the REALTOR® community in which you operate. Take charge, step up and become the core of influence your members are demanding; the time is now, and the answers are here. |